US Energy-Related CO2 Emissions, 1950-2009
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Figure 3. Purchase Motivators. "Thinking about ‘green’ or ‘sustainable’ products in general, which of the following motivates you to buy a certain product?" From Mintel International.
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Figure 2. What Consumers Don’t Know About Green Products. “I have never heard of this claim.” From Mintel International.
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Figure 1. Green Purchases by Claim.“I regularly/sometimes purchased food and/or drink making this claim in the past month.”
Adoption Chart
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